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ONE OF THE BEST ENGLISH LEARNING ONLINE PLATFORM IN FRANCE

FAST ENGLISH ACADEMY

UI Design       UX Design       App Blueprint

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The Project: Web and Mobile Design + Development

We started with the blueprinting of the whole project and later after blueprint confirmation, we started development

Taking a Product From Desktop To Mobile

Our UI/UX team first finished the wireframing of the whole project. We used a variety of exercises to understand our audience and their goals and to develop a UX strategy that would meet the needs of app users
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From Canvas to Concept

Converting successful eLaearning solution like Fast English Academy into an easy-to-use platform requires collaboration—with the client and their customers. To kick-start the process, we held a sketching session with the team to gain insight into their ideal app and what they viewed as must-have product requirements. During this session, Design team collaborated closely with the client to create visuals that could be used for inspiration. These sketching sessions allowed us to get everyone on the same page before developing wireframes.

From Canvas to Concept

Once wireframes were developed, we shared them with real users to clearly identify the most crucial aspects of the app and test our assumptions. During user interviews, we uncovered the key tasks that users wanted to be able to accomplish without accessing their desktops. We promptly modified and improved the wireframes based on this kind of feedback and the data we collected from user testing.

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Web Design & Key Features

Valuable Information at a Glance

It was important to Fast English Academy and to the users we interviewed that the web be useful on the go. We designed a web experience that conveyed the most important information in a way that was easy to access between meetings and while traveling.

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Monitor Pipeline Activity

Our user testing found that metrics and lead activity played an important role in the user experience. Fast English Academy customers like to track the time their clients spend on individual pages in a proposal. So we designed frames that made it easy for users to see which pages their leads were viewing and gauge the effectiveness of particular sections in a proposal.

Through collaboration, we identified key priorities and designed a web experience that delivers on both user expectations and business goals.

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